Evaluate
Begin with a valuable goal-setting session and honest evaluation of your routines, challenges, and priorities.
Performance Institute
Six focused weeks to regain control
The 42-Day
Reset.
A personalized nutrition and accountability program for high-achieving adults who are tired of starting over every Monday and ready to build momentum that actually lasts.
42Focused days
1:1Nutrition support
Jan 2027Next intake
Built for your real lifeNo generic meal plan. No guessing.
A shorter, focused intervention
Stop negotiating
with the basics.
The Reset is the concentrated version of the deeper Reclamation process: clear goals, personalized nutrition, consistent execution, and a coach making sure the plan does not disappear when life gets busy.
It is designed for adults who have 10 to 30 pounds to lose, feel low on energy, or know exactly what “starting over” feels like, but need structure and accountability to finally follow through.
Personalize
Receive full nutrition support and a meal plan designed specifically around your needs, preferences, and schedule.
Execute
Work the plan for 42 focused days with weekly check-ins, accountability, feedback, and adjustments.
Continue
Finish with a practical structure you understand and can keep using after the six weeks are complete.
Everything needed to execute
One plan.
Forty-two days.
The objective is not perfection. It is consistency around the handful of behaviors that will produce the biggest return in your health, body composition, and energy.
The complete program$599Paid in full · Remote or local
- Initial goal-setting session and evaluation
- Personalized meal plan
- Full nutrition coaching and support
- Weekly progress check-ins
- Macros and food structure when appropriate
- Accountability, motivation, and adjustments
- Remote or Buffalo-area participation
Your first seven days
Start with a plan
you understand.
You will know what happens next, what you need to bring, and how much time the program asks from you.
Personal response
Rob reviews your form and responds with availability and the next step for the Reset.
Twenty useful minutes
You discuss your goal, whether you will participate remotely or near Buffalo, and whether the Reset fits your needs. There is no hard sell.
45-minute onboarding
Bring your schedule, food preferences, current routines, and the situations that repeatedly disrupt you. You leave with first-week targets and a clear tracking plan.
Your TrueCoach setup
Your starting plan and check-in expectations arrive in TrueCoach so the work is organized in one place.
Your nutrition plan
Your personalized nutrition structure arrives after onboarding, based on your preferences, schedule, and starting point.
Your first review
The first 30-minute check-in reviews execution, hunger, energy, questions, and needed adjustments. Expect three to four training sessions weekly, one check-in, and five to ten minutes of daily communication.
What if it is not working?
We look at the facts.
Then we adjust.
Specific outcomes cannot be guaranteed. Your progress depends on the work completed, your starting point, and how your body responds.
Midpoint checkpoint
We review consistency, nutrition execution, energy, and the obstacles affecting progress. If you are completing the agreed work and progress has stalled, the plan is revised.
Up to 30 days
One approved pause is available for a medical issue or injury. The paused time is added to the end of your 42 days.
The full 42 days
The Reset is $599 paid in full. Enrollment reserves your coaching place for the complete program and does not promise a specific amount of weight loss or a guaranteed result.
What happens after day 42?
Reset first.
Reclaim next.
The Reset creates traction around nutrition and accountability. If you are ready to continue, the 90-Day Reclamation Project integrates training, sleep, mindset, and a deeper level of coaching around the progress you have already made.
Explore the Reclamation ProjectNext Reset begins January 2027
Give us
42 days.
Tell Coach Rob what you want to change and whether you would participate remotely or locally. You will receive a straightforward conversation about whether the Reset is the right fit.
Call or text716-560-7438
AvailableRemote nationwide · Local near Buffalo